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Who owns the fan relationship, and the data behind it.
The question this raises for every organiser is short: who owns the company that holds your audience, and do they also sell your tickets?
Email hides a bad list. It costs you deliverability, quietly, over months. SMS puts the same list on your invoice the first time you press send.
We lose on price and we lose on drop mechanics. Here is where, and here is the one question that reorders the comparison anyway.
Nobody who put their name down to get in agreed to hear from you in March. The gap between those two things is one checkbox wide, and it is the whole article.
Every list of Linktree alternatives ranks them on themes, blocks and click charts. None of that survives a platform change. One column does.
Most tools charge for holding your list, not for using it. If you send a few times a month, you are paying rent on people you barely message.
A sales CRM follows a deal towards a close. A fan CRM follows a person across events. Same word, different object, and the difference decides what you can do next.
Everyone agrees you should own your audience. Far fewer own the part that makes an audience worth anything, which is what each person actually bought.